I’m slightly late getting to it this week as I spent last week exploring rural Cornwall and taking pictures of wildlife so frankly, watching Noor implode quite so spectacularly wasn’t high on my list of priorities.
Still, having finally watched the episode, I thought I’d share a few thoughts even though I’d rather talk about the differences between the greater and lesser blacked-back gulls or how I was two months too early to spot basking sharks!
Week eight saw our dwindling shamble of entrepreneurs given an electric van to brand for a small business. Noor wasn’t given an option to not lead as Sugar placed her in charge before we’d even got underway. Her team seemed to be really supportive of this choice which I suspect was more about knowing she’d take the fall rather than being assured a win.
Meanwhile, Paul was selected to run team Paul who’s vision of cramming a whole family into the smallest camper imaginable was quickly, and rightfully, shot down. They instead went for a couples idea based around an electric camper being easier than pitching a tent, as demonstrated by Steve doing his best Chuckle(less) Brothers impression. While their attempt at humour was commended by the experts, showing off the state-of-the-art electric camper’s USB ports wasn’t as well received since they’re literally the least interesting nor novel part of the vehicle.
Still, they could have shot some raw footage of the thing being petrol-bombed and still walked home with a win given Noor’s decision to spend half of her advert without the van even in shot.
Ah, Noor. Part of me was impressed by the unwavering defence of her vision. I’m still not entirely sure what the vision was but my goodness she certainly parked that thing (off camera – we never saw it moving) on a hill and refused to do anything but die next to it! A lot was made about the van not being seen moving like this was a new way to get things wrong but I’m old enough to remember Bradley pushing his e-bike around in the advert because no one thought to hire an actor who could ride one.
In the end, watching teenagers look at their phones in an amusement arcade is not the premium way to flog e-vans. Let this be a lesson to any budding advertising executives out there. Don’t say you weren’t warned! Noor was warned, over and over and over again by Tre and Rachel but she was having none of it.
The easiest sacking of the series? Probably. Alan didn’t even wait for Noor to select two to join her. Her steely defiance in the wake of abject failure was enough of a red flag for Sugar to fire her on the spot before reminding Phil of his perfect loss record.
He can’t be long for this world, can he?
9 remain…
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The Apprentice 